Who
We are a collective of marketers, not an agency.As career marketers, we have learned small businesses need marketing help.
We have witnessed small businesses fall victim to expensive advertising agencies, freelance individuals who do not come through or bite-off more than they can chew, and in-house limitations when your cash flow says added salaries cannot be justified.
Our model is different.
We have a tremendous amount of marketing expertise. We have a network of experts. We exist to be your marketing expert—in whole or in part. From simple projects to comprehensive marketing strategy, we are here to do, connect, and teach.
Enough about us—who are you?
Check out the below. Does it describe you? We want to work with small businesses we know we can add value to. We've tried to articulate some specifics about what those small businesses look like—who you are.
1
You're a small businessThe United States Small Business Administration (SBA) has specific standards for how they legally define small businesses. We are a bit more informal and define small businesses as:aPrivately held
This includes an individual (sole-proprietor), a partnership, a limited liability company (LLC), a C Corporation, or an S Corporation.b
Less than 100 employeesThis is not a hard number, as every business is unique. We believe our sweet spot is between 1 and 50 employees. We have expertise above that, but anything over 100 employees is likely not our specialty.c
Less than $50,000,000 in annual revenueWe believe we add the most value to businesses that are generating a profit, and have revenues between $200,000 and $20,000,00. Again, this is not a hard number, just a guide.1 ½
You're probably the founderOr, you're an owner, co-founder, the visionary, the integrator/operator, or the marketing leader.2 You want to better understand marketing
We are not interested in working with businesses who do not want to learn. In as much as we do better marketing, we teach better marketing. It might be the worst business strategy around, but ours is to empower you with marketing expertise—to enable you to make better marketing decisions with or without us—through our example of doing marketing with you and providing education.3 You want better marketing
Whether it is comprehensive strategy or a small project, whether it is online or offline, you want better marketing. So—what does better marketing mean for your business?tell us!